Thursday, March 12, 2020

Romantic Drama Target Audience

          When is the last time you heard your guy friend talk about a romantic drama film? Almost never. This is because most Romantic Dramas focus and revolve around the life and perspective of a female, therefore, attracting a larger female audience. When the movie is about a woman many other women watching that movie can relate to the character. Whereas, a guy watching may not understand certain female problems. Movie's sometimes show a perfect relationship and story therefore women sit and watch and wish for that. Most romance films are targeted to females because they rely on the stereotype that women are more empathetic than men.

          For many movies it is pretty obvious they will focus more on a girls life even by just the cover design. Movies such as Clueless show the main character(a female) on the front cover with her friends. The words are also fit the girly and pink woman stereotype. This automatically attracts more females since it's something they want to relate to. The movie To A ll The Boys I Ever Loved Before shows only the main character (a female) and she is surrounded and wearing feminine colors. The blue heart behind her is also an indication that the design is targeted for women. For the movie Mean Girls, the whole cover is pink including the costume design for the characters. On the cover There are four girls, this will automatically make a young woman want to pick it up.

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